Social visibility and social insights are key for any brand, regardless of your business size or industry. For most SMEs, the thought of having to set aside specific time and budget for social activity can seem daunting, especially considering the convoluted processes that come with assigning that all important ROI metric to all activity that gets signed off. This post provides three simple steps that will set you in good stead to kick start your social strategy in 2013.

With no Penguin update for nearly 7 months now there’s been a lot of talk about when the next iteration was going to be rolled out. Wonder no more! Matt Cutts has given us a hint at when the next update to Penguin could occur.

Minute Steak's round up of the key developments to come out of the Google I/O 2013 conference, including Conversational Search, Google Maps updates and their link to Google's new mobile strategy and paid search.

Gemma Haggarty, MD Minute Steak discusses the Sheerluxe eCommerce Conference held at The Worx, Parsons Green, 18th-19th April, 2013.

A round up of usability and CRO news and commentary from week 20 2013, including: The Anatomy of a Perfect Web Page, 70+ epic ecommerce best practice tips, stats, blog posts and more and Where’s the Best Place to Put Your CTA? Enjoy!