More about PPC

With Paid Search you bid on keywords that are relevant to your business and every time someone searches for those words, an advert for your website will appear next to the search results. However - you only pay when someone clicks. These ads are often known as "sponsored links" and they are used by all three of the major search engines (Google, Yahoo and MSN).

It is highly targeted

Choosing the right keywords is crucial, for example, if you are an interior designer based in London, you may want to bid for the term "interior designers in London". Every time someone searches for that phrase, your ad will be displayed on the results page.

You're in control of the costs

PPC doesn’t have to be expensive and you have complete control of your budget. Minute Steak will help determine how to spend your budget efficiently throughout the month and will also help you identify and bid for niche keywords that wont break the bank.

It’s flexible & measurable

Pay-per-click is one of the most accountable forms of marketing. We will know what keyword someone has searched on, which of your ads they clicked on and if they went onto make a sale.

This information is vital for improving your return on investment. We will be monitoring your campaign and have the ability to alter your ads or change your keywords and pricing at any time – these tweaks to your ad, your keyword bids and your landing page could all have a huge effect on your sales.

And finally, the results are fast!

Although nothing can guarantee instant sales, it won’t take long for you to be able to see your ad in the search results after submitting it, unlike natural optimisation, which can take months to become effective. For all these benefits, the pay-per-click market is however highly competitive. Without proper management, PPC can easily become expensive, difficult to monitor and time consuming to manage. Minute Steak's PPC service helps you get maximum results for the minimum investment of not only your budget but you’re your valuable time.