We’re really pleased to announce that the Minute Steak Paid Search team has been awarded the new Google Adwords Certified Partner status. This further demonstrates Minute Steak’s commitment to Google best practices and knowledge which are applied alongside a huge dose of passion to every PPC campaign managed.

Google replaced its GAP program earlier this year with the new Certified Partner format. Each candidate must pass two exams; Search Fundamentals and Advanced along with managing client spend in Adwords.  The Google Advertising Fundamentals exam covers the most basic aspects of AdWords and online advertising, including account management and the value of search advertising whilst the Search Advertising Advanced exam covers intermediate-to-advanced best practices for managing AdWords campaigns

This makes it 2 for 2 in search qualifications for the PPC team, as the Google qualification sits alongside the Microsoft Ad-Excellence company program which recognises Minute Steak’s expertise in managing accounts on Microsoft’s search engine: Bing.